1. Introduction

Ajmera Trends Pvt. Ltd., a subsidiary of Ajmera Fashion, is committed to protecting your privacy. This Privacy Policy outlines our practices regarding the collection, use, and disclosure of your information. By using our services, you agree to the terms of this policy.

2. Information We Collect

2.1 Personal Information:

We collect personal information that you provide to us when you register on our website, make a purchase, subscribe to our newsletter, or interact with our customer service. This may include your name, address, phone number, email address, date of birth, gender, and any other information you choose to provide.

2.2 Transactional Information:

When you make a purchase from our website or stores, we collect information related to the transaction. This includes the items purchased, payment methods, billing and shipping addresses, and transaction history. This information is used to process your orders and manage your account.

2.3 Usage Information:

We collect information about how you use our website and services. This includes your browsing history, search queries, preferences, and feedback. This information helps us understand your interests and improve your experience.

2.4 Technical Information:

When you visit our website, we automatically collect certain technical information. This includes your IP address, browser type, operating system, device information, and other technical details. This information is used for analytics and to enhance the functionality of our website.

2.5 Location Information:

With your permission, we may collect location data from your device. This information helps us provide location-based services and offers.

3. How We Collect Information

3.1 Direct Collection:

We collect information directly from you when you interact with our services. This includes when you create an account, place an order, fill out a form, enter a contest, or contact us.

3.2 Automatic Collection:

We use cookies, web beacons, and other tracking technologies to collect information automatically as you navigate through our website. These technologies help us understand how you use our website and personalize your experience.

3.3 Third-Party Sources:

We may receive information about you from third-party sources, such as social media platforms, marketing partners, and public databases. This information helps us enhance our services and improve our marketing efforts.

4. How We Use Your Information

4.1 To Provide Services:

We use your information to process transactions, manage your purchases, and deliver products. This includes verifying your identity, processing payments, and providing customer support.

4.2 Communication:

We use your contact information to send you updates, newsletters, promotional offers, and other relevant information. You can opt-out of these communications at any time.

4.3 Personalization:

We use your information to personalize your shopping experience. This includes recommending products, tailoring content, and providing customized offers based on your preferences and interests.

4.4 Analytics:

We use your information for analytics purposes. This includes analyzing trends, usage patterns, and user behavior to improve our products and services. We may also use aggregated data to conduct market research and performance analysis.

4.5 Security:

We use your information to protect against fraud, unauthorized transactions, and other liabilities. This includes verifying your identity, monitoring for suspicious activity, and implementing security measures to safeguard your data.

4.6 Legal Compliance:

We use your information to comply with legal obligations and respond to lawful requests. This includes complying with tax regulations, conducting audits, and providing information to law enforcement as required by law.

5. Information Sharing

5.1 Within Ajmera Group:

We may share your information with Ajmera Fashion and its affiliates to provide seamless services across our group. This allows us to offer a unified experience and manage your account more efficiently.

5.2 Service Providers:

We share your information with third-party service providers who perform services on our behalf. This includes payment processors, marketing agencies, delivery partners, and customer support providers. These service providers have access to your information only to perform specific tasks and are obligated to protect your information.

5.3 Business Transfers:

In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring company. We will notify you of any such change and ensure that your information remains protected.

5.4 Legal Requirements:

We may disclose your information to comply with legal obligations, court orders, or government requests. This includes cooperating with law enforcement agencies and protecting our rights, property, and safety.

6. Data Security

6.1 Protection Measures:

We implement a variety of security measures to protect your information. This includes using encryption, access controls, and secure servers to safeguard your data against unauthorized access, alteration, and disclosure.

6.2 Employee Training:

We provide regular training to our employees on data protection and privacy practices. This ensures that your information is handled with the utmost care and confidentiality.

6.3 Breach Response:

We have procedures in place to handle data breaches. In the event of a breach, we will notify affected individuals and take immediate steps to mitigate the impact.

7. Your Rights

7.1 Access:

You have the right to request access to your personal information and obtain a copy. This allows you to review the information we hold about you and ensure its accuracy.

7.2 Correction:

You have the right to request corrections to any inaccuracies in your personal information. This ensures that your information is up-to-date and accurate.

7.3 Deletion:

You have the right to request the deletion of your personal information, subject to certain exceptions. This allows you to remove your information from our records, provided there are no legal or regulatory requirements to retain it.

7.4 Opt-Out:

You have the right to opt-out of marketing communications and data processing activities. This allows you to control how your information is used for marketing purposes and other non-essential activities.

8. Cookies and Tracking Technologies

8.1 Cookies:

We use cookies to enhance your experience on our website. Cookies are small data files stored on your device that help us remember your preferences, track your browsing activity, and provide personalized content.

8.2 Managing Cookies:

You can manage your cookie preferences through your browser settings. This includes blocking or deleting cookies, as well as setting preferences for different types of cookies.

8.3 Other Technologies:

In addition to cookies, we use web beacons, pixel tags, and other technologies to track and analyze your activity on our website. These technologies help us understand how you interact with our content and improve our services.

9. Third-Party Links

9.1 External Links:

Our website may contain links to third-party sites. We are not responsible for the privacy practices of these sites and encourage you to review their privacy policies.

9.2 Social Media:

Our website includes social media features and widgets. These features may collect information about your interactions and are subject to the privacy policies of the respective platforms.

10. Children’s Privacy

10.1 Age Restrictions:

Our services are not intended for children under the age of 13. We do not knowingly collect personal information from children under 13. If we become aware that we have inadvertently collected such information, we will take steps to delete it.

10.2 Parental Consent:

For users under 18, we require parental consent before collecting personal information. Parents can review, delete, or refuse further collection of their child's information.

11. Jurisdiction

11.1 Governing Law:

This Privacy Policy is governed by the laws of India. By using our services, you agree to the jurisdiction of Indian laws.

11.2 Dispute Resolution:

Any disputes arising under this Privacy Policy shall be subject to the exclusive jurisdiction of the courts in Surat, Gujarat. This ensures that any legal matters are resolved in a consistent and fair manner.

12. Changes to the Privacy Policy

12.1 Updates:

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. Any changes will be posted on this page with an updated revision date.

12.2 Notification:

We will notify you of significant changes through email or a notice on our website. Your continued use of our services after the changes take effect constitutes your acceptance of the revised policy.

13. Contact Us

13.1 Inquiries:

If you have any questions or concerns about this Privacy Policy or your personal information, please contact us at:

Ajmera Trends Pvt. Ltd.
G-1,Ground Floor, Surana 101,
Sahara Darwaja Ring Rd,
Surat, Gujarat 395002
Contact Us: +91 63521 77288
Email Us: [email protected]